The nutritional supplements market in India has experienced a boom in the recent years. There are loads of new products and brands entering the market on a daily basis. The reason being various factors such as – awareness of the benefits of supplements, the increasing population of health-conscious consumers, and the growing number of people with busy lifestyles who are searching for ways to improve their health.
Numerous international brands of health supplements have recently begun manufacturing their products in India. Given that custom duties can significantly affect the price of importing goods into a nation, it is conceivable that they are one of the main causes of this. High custom duties may make it more expensive for international brands to import their goods into India, which may reduce the products’ ability to compete on the Indian market. As a result, some international brands may choose to manufacture their products locally in India to avoid high custom duties and reduce their costs.
It’s crucial to remember that there may be a number of factors at play in the decision by International health supplement brands to begin production in India:
- Lower manufacturing costs:
As compared to many other nations, India offers less labor and manufacturing expenses, making it a desirable location for businesses trying to cut costs.
- Growing demand for health supplements:
Along with growing population, India is experiencing a rise in the demand for health supplements. International companies may view this as a chance to grow their customer base and boost their sales.
- Favorable government policies:
The Indian government has implemented a number of initiatives to encourage manufacturing in the nation and promote foreign investment. International brands now find it simpler to establish manufacturing facilities in India as a result.
- Access to skilled labor:
In the pharmaceutical and healthcare industries, India has a large pool of highly skilled workers. International companies may view this as a chance to take use of this skill pool and raise the quality of their products.
Imported Vs Indian manufactured supplements: What’s the difference between the two?
The majority of companies assert that the ingredients used in products and the procedures for quality testing are the same regardless of whether they are manufactured in India or abroad. Before being placed on the shelf, the products must pass rigorous and extensive testing.
According to them, the nutritional formats/wording/values on Indian manufactured products are expressed differently than the imported ones. The reason for this is only to comply with India’s labeling regulations.
However, this only gets cleared once the customers start consuming them and share their experiences. The ratings and reviews will only tell whether there is any difference between the imported and Indian manufactured products.
Are Indian manufactured health supplements of international brands worth opting for?
The manufacturer, the manufacturing processes, and the quality of the raw materials used are just a few of the factors that might affect the quality of health supplements made in India. The health supplements, however, are more likely to maintain the same high standards of quality as the products sold in other nations if they are produced by well-known international companies that have a strong presence in the Indian market.
Look for products that have been certified by regulatory bodies like the Food Safety and Standards Authority of India (FSSAI) or international bodies like the United States Pharmacopoeia (USP) to make sure the health supplements manufactured in India are of high quality. This also ensures the quality and safety of drugs and supplements.
Additionally, it’s crucial to read the health supplement’s label to make sure the proper amount of active ingredients are present and to make sure no dangerous additions or contaminants are included.
However, as mentioned above, these questions about Indian manufacturing can only be answered once the customers start using them and sharing the ratings, reviews and experiences. Only then will it be possible to determine whether Indian-made products can maintain the same level and standards that were previously imported, or if manufacturing in India will result in a decline in sales/quality!